If you have not tried the free 4Q Survey tool by Avinash Kaushik and iPerceptions then you are behind the game. The 4Q Survey is designed to help you better understand “Why” people are coming to your site.

Well you’ve probably got a URL Redirect out there already, but are you tracking it? Why not? There is so much that you can learn and it can be quite simple, especially with Google Analytics and a little code. The most common reason for a redirect is a “Short URL” this is merely turning a really long/confusing website address into something reader friendly.

So you are sharing data and administration is asking you for all those amazing benchmarking reports that they were after. Well maybe we cannot answer all of their questions but there is still a lot of information available.

Well, if you haven’t heard yet Google Analytics has launched a much needed new feature called “Benchmarking”. The feature is designed to allow site administrators to compare their site to that of the industry verticals (a least as Google sees them).

So you’ve probably heard about some of the amazing new tools that Google has setup for webmasters to improve sites. No! Well check them out and let me show you some simple tricks to get the most out of the tools.